Leslie Gargan - Copywriter - Filmwriter
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The Lease with a great Bottom Line
Written for Bancorp Leasing, a subsidiary of Bank of Hawaii, this campaign got quite a bit of attention from the financial community in the Islands. Where is it written that financial advertising has to be boring?  Bank of Hawaii rolled the dice and took a chance that a snappy campaign, with a dollop of humor, would attract attention. It did: Bankoh now leases more business equipment, from furniture to computer systems, than any bank in the Pacific.
 
 
The Lease with the Royal Touch The Lease with a great Bottom Line The Lease that presents a Strong Case